Visibility Agency · Exclusively for Med Spas
Your med spa deserves to be
the one they find first.
Most med spas lose clients to competitors who show up on Google. They stay quiet online because content takes time no one has. Vellum handles both. No contracts. No ad spend. No writing on your part.
Why It Matters
Right now, someone in your market is Googling
exactly what you offer.
The question isn't whether they'll find a med spa. They will. The question is which one. If your Google listing isn't optimized and your content calendar is empty, the answer almost certainly isn't yours. That's not a marketing problem. It's a visibility problem. And visibility is fixable.
What We Do
Two services. One niche.
Built entirely for med spas.
Generalist agencies learn your industry on your dime. Vellum already knows it. We work exclusively with med spas. No onboarding curve, no generic deliverables, and no content that could have been written for anyone.
Local SEO · Primary Service
Show up where your clients
are already looking.
The top 3 results on Google capture the vast majority of calls in any local market. Vellum closes the gap between where you rank now and where your clients can actually find you. No ad spend, no long-term commitment.
Content Writing
Consistent content,
without touching a keyboard.
Blogs, social captions, email newsletters, and Google Business posts. Written in your voice, delivered on schedule, every month. You review and approve. We handle the rest.
Why Vellum
Most agencies work with anyone.
We only work with you.
We don't work with restaurants, law firms, or real estate agents. Every strategy, every piece of copy, every recommendation is built around the aesthetics industry. Not adapted from somewhere else.
Both services are month-to-month. You can cancel anytime. That's not a selling point. It's accountability. If the work stops performing, you should be able to leave. We stay because the results are there.
Every client Vellum brings to your door comes from organic visibility. Content that compounds and rankings that hold. You're building an asset, not renting one.
You opened a med spa to work with clients. Not to stare at a blank caption box at 10pm. Vellum takes the content and SEO work completely off your plate so you can stay in the room where you actually belong.
Who This Is For
Built for med spa owners who are
ready to grow, not guess.
Vellum works best when there's a real business behind it. If any of these sound like you, we're probably a fit.
Content keeps falling to the bottom of the list. You know it matters, but so does everything else.
You've noticed it. Maybe you've Googled your own spa and seen who shows up first. That gap has a cost.
Writing takes hours you don't have. And it shows in the quality, the gaps, and the mental energy it drains.
Organic visibility means clients arrive already interested. That's a different conversation from a cold lead.
Not a fit: multi-location enterprises, businesses looking for paid ads management, or anyone who needs a signed contract to feel comfortable.
How It Works
Up and running in
three simple steps.
A free 15-minute conversation. No pitch, no pressure. Just an honest look at where your med spa stands and what would actually move the needle.
One short intake form covering your brand, treatments, tone, and goals. We take it from there. No lengthy briefing calls, no back-and-forth.
Content arrives. Rankings move. You review, approve, and get back to your clients while Vellum keeps your visibility consistent every single month.
Questions
Common questions,
honestly answered.
What exactly does Vellum do?
Two things: content writing and local SEO, both built exclusively for med spas. Content writing covers blogs, social captions, email newsletters, and Google Business posts, managed on your behalf each month. Local SEO covers Google Business Profile optimization, citation building, keyword targeting, and monthly ranking reports. Both services are designed so you don't have to write a single word or manage a single spreadsheet.
Do you work with businesses other than med spas?
No. Vellum works only with med spas, and that focus is intentional. It means every piece of content and every SEO recommendation is built around the aesthetics industry. Not pulled from a general-purpose agency playbook. You'll never get copy that reads like it could have been written for a dental office or a law firm.
Do I need to write briefs or provide content direction?
No. After a short onboarding form covering your brand, services, tone, and goals, we take over. You review and approve what we deliver. That's the full extent of your involvement. No briefs, no writing, no chasing deadlines. That's the whole point.
How quickly will I see results from Local SEO?
Sooner than most people expect, honestly. Most clients see their first movement within 2 to 4 weeks. GBP visibility picks up, keyword positions start shifting, and the first monthly report has real numbers in it from day one. The bigger gains come over a 90-day sprint as Google fully registers everything we've built. There are two phases: early wins that show the work is landing, and compounding results that turn those wins into consistent call volume. The 90 days is when it compounds, not when it starts.
Are there long-term contracts?
Both services are month-to-month. Cancel anytime, no questions asked. Local SEO works best with 90 days of runway because that's how long Google takes to register changes, but you're never locked in. We believe good results are what keep clients, not a contract. If the work isn't performing, you should be able to leave.
Can I combine Content Writing and Local SEO?
Yes, and it's one of the better combinations we offer. Blog posts and service pages are SEO assets in their own right, so pairing the two services compounds your visibility across social, email, and organic Google search at the same time. Book a free call and we'll put together the right setup for where your med spa is right now.